According to our survey, 63% of you use a pro or semi-pro camera to take your photos. Indeed, for a real estate agent who cannot call on a professional photographer, the challenge is to put all the assets on his side to achieve an impeccable shoot. However, photography is a demanding discipline that requires aesthetic knowledge on the one hand and technical knowledge on the other. To help you equip yourself and know the right settings, here are several valuable tips delivered exclusively. For the parts of the cameras like the canon g7x mark ii screw you can have the best deals now.
The choice of case: compact, reflex, bridge or hybrid?
In real estate photography, the choice of a compact camera does not seem the most appropriate since it limits your chances of maximizing the good of your client. The poor quality of the lens, the automatic settings that are not always relevant, the impossibility of shooting a RAW file (more conducive to retouching) are all factors that make it difficult to value a property.
Conversely, a reflex camera seems almost too qualitative for your daily needs although very efficient and guaranteeing unequaled definition, the cost of such equipment is proportional to its quality, and the investment will take longer to amortize.
For beginners, it is advisable to start with a bridge-type device (whose functionalities lie between the compact and the reflex), for its ease of use.
This type of device has many advantages since the bridges produce images of very good quality at a very reasonable cost.
While they have some limitations for more advanced photographers (inability to change the lens, image that prints directly on the digital sensor, etc.), it is nonetheless a trusted tool in the real estate industry. It will allow you both to promote properties with a valued and faithful image, and to prove your professionalism to your prospects and clients.
Also very qualitative, the hybrid box perfectly meets the needs of a real estate agent: light, easy to transport and ergonomic, it is also easy to understand. Unlike the bridge, the hybrid allows the change of lens. This provides great adaptability, but makes it more expensive (count between € 200 and € 500 per lens).
Regarding the settings, if the capacities differ according to the devices, they all meet the same principles of shooting techniques.
Which lens to choose?
The lens must be chosen according to the subject of the shooting: you do not photograph an apartment in the same way as a landscape or people.
In a real estate context, we will favor a wide-angle lens between 22 and 10 millimeters (also including 22, 20, 18 and 16 mm) for a full-frame sensor.
Beyond a 22 mm, the surface and the volume of the goods are difficult to understand, in particular for the rooms less than 20m².
Conversely, a lens of less than 10 mm can generate a harmful “fisheye” effect, since it distorts the perception of space and risks disappointing potential buyers during their visits.
Light and balance
When taking a picture, all cameras have an exposure time, called “open time”. In real estate photography, the longest opening time is optimal to keep a low isometry. Conversely, a short time may darken your shot (below 1/160 exposure time, it is essential to bring a tripod).